Finally, some IKEA Products Names That Make Little Sense
If youâ€™ve ever been to an IKEA store, or rather if youâ€™ve ever found yourself trapped in the maze that is one of their stores, youâ€™ll be familiar with the Swedish names they give theirÂ products. Generally speaking, these names denote the type of function that product will perform, so â€˜DISKAâ€™ translation â€œto wash dishesâ€ is the name of a dishwashing brush. Seems logical enough doesnâ€™t it? Itâ€™s a very succinct and efficient way of making sure consumers know the product does what it says on the label.
Except when it comes to the following 12Â examples. Here their names make no sense at all â€“ maybe the right words were already taken? Maybe it was 5.30pm on a Friday and the person in charge of selecting thousands of functional names had simply had enough. Either way, they make for entertaining viewing.
What itâ€™s called: STRAPATS / What it really means: Hardship
What itâ€™s called: FLÃ–RT / What it actually means: Flirt
What itâ€™s called: SENSUELL / What it really means: Sensual
What itâ€™s called: Ã„RFTLIG / What it really means: Hereditary
What itâ€™s called: EKORRE / What it really means: Squirrel
What itâ€™s called: FÃ–RNUFT / What it really means: Reason
What itâ€™s called: IMPULS / What it really means: Impulse
What itâ€™s called: FNISS / What it really means: Giggles
What itâ€™s called: SYRLIG / What it really means: Acidic
What itâ€™s called: UPPENBAR / What it really means: Obvious
What itâ€™s called: KOLON / What it really means: Colon
What itâ€™s called: TYDA / What it really means: Decipher
What itâ€™s called: ENVIS / What it really means: Stubborn